Sustainable Agriculture Go-to-Market Strategy
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Project scope
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Environmental sustainability Marketing strategy Market research Product or service launch Project managementSkills
water conservation market analysis environmental social and corporate governance (esg) resilience strategic planning go-to-market strategy esg reporting groundwater management farmingRHST Industries Inc is seeking a comprehensive go-to-market strategy for sustainable agriculture, specifically targeting nut and fruit tree farms. The primary goal is to leverage water conservation technology that can reduce the water footprint by 50%, thereby enhancing the sustainability of farming operations. This project involves understanding the intricacies of water rights trading within the catchment basin and how it can be beneficial for resilient farming practices. Additionally, the strategy should incorporate the generation of scope 3 and 4 ESG (Environmental, Social, and Governance) reports, which are advantageous for RHST Industries' clients. The project also aims to align with the Sustainable Groundwater Management Act (SGMA) objectives, ensuring that the farming operations not only conserve water but also contribute positively to the environment. The learners will apply their classroom knowledge of sustainable practices, market analysis, and strategic planning to develop a viable and impactful strategy.
The project deliverables include a detailed go-to-market strategy document that outlines the approach for implementing water conservation technology in nut and fruit tree farms. The document should also include a plan for trading water rights within the catchment basin and a framework for generating scope 3 and 4 ESG reports. Additionally, the strategy should provide recommendations for meeting SGMA objectives. The deliverables will be presented in a comprehensive report and a presentation to RHST Industries Inc, showcasing the learners' findings and strategic proposals.
Providing specialized knowledge in the project subject area, with industry context.
Direct involvement in project tasks, offering guidance, and demonstrating techniques.
Scheduled check-ins to discuss progress, address challenges, and provide feedback.
Supported causes
The global challenges this project addresses, aligning with the United Nations Sustainable Development Goals (SDGs). Learn more about all 17 SDGs here.
About the company
RHST Industries is a Canadian environmental technology company. We’ve created a water preservation pearl that is revolutionizing farming with its proven applications in the soil-based, hydroponic and greenhouse farming industries.
With the use of our water pearls, crops experience an increase in growth, plant yield, reduced water consumption and no bacteria formation in the water or soil.
Made of organic compounds and can be used in soil and hydroponic installations.
Our water pearls improve the performance of all agricultural systems, while reducing the strain on the water demands.